The CDU's accessible election program - POOLgroup | full service event productions

Zur Bundestagswahl 2017 wurde das ehemalige Kaufhaus Jandorf in Berlin für die CDU zum begehbaren Wahlprogramm umgewandelt.

Briefing

As general contractor, POOLgroup was responsible for the development and implementation of the lighting concept, the interactive modules, the installation of a robot and the exhibition construction, among other things, based on the creative concept of the Jung von Matt agency.

Realization

Interactive experience rooms offered visitors the opportunity to experience the actually abstract election program in a tangible way.
The highlight: the “Heart of the Economy”, a 5m high heart that seemed to float in the middle of the room.